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Implementing SAP® CRM
book

Implementing SAP® CRM

by Vivek Kale
December 2014
Intermediate to advanced content levelIntermediate to advanced
513 pages
18h 48m
English
Auerbach Publications
Content preview from Implementing SAP® CRM
28Implementing SAP
®
CRM
e oering-based deterministic enterprise uses highly structured systems or channels to
develop a plan that includes not only the product design but also the channels that will be used to
deliver the product to the customer. When enterprises do not have the exibility to respond to a
wide variety of needs, a dierent system must be established to meet each type of need. is makes
it very expensive to respond to new markets. In contrast, the customer-responsive enterprise tends
to build and use networks of resources that it can call upon to respond to a wide range of needs. e
customer-responsive enterprise is able to ...
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Publisher Resources

ISBN: 9781482231427