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Implementing SAP® CRM
book

Implementing SAP® CRM

by Vivek Kale
December 2014
Intermediate to advanced content levelIntermediate to advanced
513 pages
18h 48m
English
Auerbach Publications
Content preview from Implementing SAP® CRM
The Relationship-Based Enterprise33
us, in oering-based enterprise, the local functional eciencies and strategies are truly at the
cost of increased inventory and inventory-carrying costs at the enterprise level. However, in the
mass customization (i.e., customized marketing) approach, enterprises seek minimization of
inventory because this not only reduces the costs but also enhances the organization’s exibility,
that is, the ability to respond to changing conditions. But an increase in exibility also increases
the complexity of coordination; the enterprise has to shift from the deterministic planning and
scheduling management approac ...
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Publisher Resources

ISBN: 9781482231427