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Chapter 5
SAP CRM Solution
In this chapter, and in the remaining part of the book, we talk in detail about SAP AG’s product
SAP CRM. We present the architecture and salient features of the system in sucient detail to
highlight its overwhelming superiority. It will become evident by perusing this chapter and the
following ones that SAP CRM is indeed the best CRM system on the market today. With its
N-tiered distributed architecture, excellent repository-driven development environment, and com-
prehensive componentized business functionality covering all customer-facing functions across
several industries, SAP represents perhaps one of the best ...