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Implementing SAP® CRM
book

Implementing SAP® CRM

by Vivek Kale
December 2014
Intermediate to advanced content levelIntermediate to advanced
513 pages
18h 48m
English
Auerbach Publications
Content preview from Implementing SAP® CRM
157
Chapter 5
SAP CRM Solution
In this chapter, and in the remaining part of the book, we talk in detail about SAP AG’s product
SAP CRM. We present the architecture and salient features of the system in sucient detail to
highlight its overwhelming superiority. It will become evident by perusing this chapter and the
following ones that SAP CRM is indeed the best CRM system on the market today. With its
N-tiered distributed architecture, excellent repository-driven development environment, and com-
prehensive componentized business functionality covering all customer-facing functions across
several industries, SAP represents perhaps one of the best ...
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Publisher Resources

ISBN: 9781482231427