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Implementing SAP® CRM
book

Implementing SAP® CRM

by Vivek Kale
December 2014
Intermediate to advanced content levelIntermediate to advanced
513 pages
18h 48m
English
Auerbach Publications
Content preview from Implementing SAP® CRM
SAP CRM Solution177
5.2.15 Partnering for Growth
Partnering has been one of the driving forces in the growth of SAP. SAP has adopted partnering
as a growth strategy not only with its business and technology partners but also with its custom-
ers. is partnership with customers has led to the success of its ISs. SAP combines the horizontal
functionality of its base solution with focused, vertical functionality provided by ISs that are
developed along with specic, best-in-class SAP customers in each industry.
Until the past decade, SAP did not consider itself to be in the implementation business per se.
Most of the SAP implementations have been undertaken by SAP implementation partners that
range from the erstwhile Big Six accounting rms a ...
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Publisher Resources

ISBN: 9781482231427