In Focus/Relationships-How to Connect for Competitive Advantage

customers’ experiences, and the qual-

ity of products. They can then under-

stand what is under their control that

they can impact.

WILFRED DRATH COMMENTS

The participants in this interesting

and lively conversation explore the

importance of relationships to leader-

ship. Drawing on their personal expe-

riences, they offer a number of expla-

nations why relationships are so

important. One especially interesting

aspect of this conversation is the way

their explanations circle around two

different ways of understanding rela-

tionships and thus two different

answers to the question of why rela-

tionships are important to leadership.

It would be helpful to spell ...