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In the Shower with Picasso by Christian Stadil, Lene Tanggaard

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{CHAPTER 16}

AMI JAMES,TATTOODO.COM,AND THECLOSED DOOR

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In this chapter, we will go online. In other words, we will explore creative opportunities – including for co-creation on the edge between organizations and their environments – that are opened up by the virtual universe. We will meet Ami James, one of the world’s most famous tattoo artists. Ami is taking part in Christian’s new online tattoo project, which we will explain in this chapter. Many creativity researchers feel that the future of creative businesses lies in the digital universe, where the ideals of collaboration and co-creation – which we touched upon in the last chapter – are said ...

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