3Speculative Design in New Product Design Enacting Humanistic Engineering Approaches
3.1 Introduction
Product and technology development are constantly evolving and increasing in importance in improving the quality of life for consumers near and far. Success in launching new products requires engagement in innovative thoughts, ideas, and actions. Innovative ideas and solutions are key for the sustainment of an everchanging and prosperous world culture. Innovation involves changes that enhances technologies, products, and services that produce positive results for customers. To achieve success, product innovation requires the support of a team of professionals with a diversity of skills, knowledge, and intuition. ...
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