10 Digital Market Scenario in IndiaA Case Study on “Unicorn” Indian Digital Start-Ups
Sayak Pal and Nitesh Tripathi
Contents
10.1 Introduction: Understanding Digital Economy
10.4 Make in India Initiative (2014)
10.5 Digital India Campaign (2015)
10.7 Atmanirbhar Bharat (2020)
10.9 Conclusion and Discussion
10.1 Introduction: Understanding Digital Economy
The digital economy is changing the characteristics of India’s information and communications technology and is also fostering economic and social change. Several factors such as research and development, laws, policies, and product and service development ...
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