Introduction

In the age of Big Data, connected objects and smart cities, we might think that all the possibilities offered by digital tools, which are constantly emerging, will make all organizations creative and sustainable. This may not be the case. One of the reasons that can be mentioned is simple: if we assume that all actors play the same game with the same rules and that this game is competitive, at the end of the game, there are necessarily winners and losers. Of course, while competition, now global, requires all companies to fight to remain competitive, not all organizations are fighting on equal terms. Some are more substantial, better equipped, more experienced and supported than others in their struggle to maintain and develop their market(s).

With the aim of developing the market or placing products on new markets, innovation has its place. It is both a creator and a destroyer of value. Some organizations and individuals will benefit from innovation, and others will be the victims. That said, since it seems difficult for us to calm the perpetual storm of innovation, in the Schumpeterian sense of the word, perhaps the best thing to learn is to sail in an ocean that can be calm at times, but that one day or another can be unleashed against us. Since no company is immune to such a phenomenon, in general, only the strongest and those with the best capacity to adapt can survive. For the latter, we will use the term “agile”. Therefore, we have decided to offer you, ...

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