Information Technology and Computer Application Engineering – Liu, Sung & Yao (Eds)
© 2014 Taylor & Francis Group, London, ISBN 978-1-138-00079-7
A brief analysis into e-commerce website mode of the domestic luxury
Lian Lu
Nanjing Institute of Industry Technology, Nanjing, China
ABSTRACT: With the current prosperity of the luxury market, this paper focuses on e-commerce market
situation of China’s luxury, disintegrates all the parts during the process of the luxury’s e-commerce online
shopping, analyzes the three targets and three links of the current e-commerce websites at the material level and
finds out its appearing relevant problems. This paper also delves deeper and puts forward the online shopping
mode at the spiritual level in order to bring ...