O'Reilly logo

Innovation, Entrepreneurship, and the Economy in the US, China, and India by Harini Mittal, Zhijie Gao, Rajiv Shah

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Chapter 9

Opportunity Areas for Innovation

Abstract

While innovation is most prevalent in the United States in recent years, in the sectors discussed in the previous chapter, innovation in China and India may be driven more by local factors and conditions relevant to those economies and societies. This thinking has recently spawned the notions of “innovation at the bottom of the pyramid,” as well as “reverse innovation.” The latter concept talks to innovating in developing and emerging markets to meet their cost and price points, and then, for comparison, we also discuss the areas that have a need for innovation in the United States. We deliberate on these issues in this chapter.

Keywords

Emerging industries

Energy problem

Environment pollution ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required