Copyright 2010 Harvard Business School Publishing Corporation

Originally published in the Harvard Business Review in the January 2008 issue

Reprint #R0801F

All rights reserved

Printed in the United States of America

14 13 12 11 10   5 4 3 2 1

No part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or otherwise), without the prior permission of the publisher. Requests for permission should be directed to, or mailed to Permissions, Harvard Business Review Publishing, 60 Harvard Way, Boston, Massachusetts 02163.

Library of Congress Cataloging-in-Publication Data

Christensen, Clayton ...

Get Innovation Killers now with the O’Reilly learning platform.

O’Reilly members experience live online training, plus books, videos, and digital content from nearly 200 publishers.