Praise for Innovation Passport

“Finally! A book that lays out a thorough yet workable path to collaborative innovation! With a highly readable style and using great examples, Frederich and Andrews describe the process by which IBM makes collaborative innovation work from a process, company, and customer standpoint. By following the guidelines in this book, those with aspirations of collaborative innovation can learn from the lessons of IBM and maximize their probability of success. A+!”

Gregory S. Dawson, Ph.D.,Assistant Professor at W.P. Carey School of Businessat Arizona State University and former Partner at PricewaterhouseCoopers

Innovation Passport goes directly to the heart of how companies can speed up the transition from research to ...

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