© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2022
A. Athanur et al.Innovative SAP SuccessFactors Recruitinghttps://doi.org/10.1007/978-1-4842-7425-5_5

5. Enhancing Candidate Engagement

Anand ‘Andy’ Athanur1  , Mark Ingram2 and Michael A. Wellens3
(1)
San Francisco, CA, USA
(2)
Edmonds, WA, USA
(3)
Davidson, NC, USA
 

In the last chapter, we learned how to enhance the posting capabilities of SAP SuccessFactors. We now take a look at the next step in the process, candidate engagement. Candidate engagement describes the process of increasing candidate participation in your recruiting activities. In other words, once you have marketed the jobs you have available, how do you help maximize the number of qualified candidates ...

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