The Power of Numbers
Key Topics Covered in This Chapter
WHILE CREATIVITY IS sometimes an individual act, many innovations are products of creative groups. The transistor developed by scientists at Bell Labs is just one example. Groups can often achieve greater creative output than individuals working alone because they bring a greater sum of competencies, insights, and energy to the effort.
In order to reap greater output, groups must have the right composition of thinking styles and technical skills. The “right” composition, in most cases, means a diversity of thinking ...