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Inside Luxury by María Eugenia Girón

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1. Introduction

Maria Eugenia Giron has told a compelling story of how the future of the luxury industry involves embracing social and environmental concerns closely to the heart. Her voice is compelling, given her experience in the luxury industry, and the fact that she has been serving the environment through her work with Oceana.

Not everyone understands the central importance of sustainability to the future of luxury as Maria does. Therefore, I'm pleased to be given the opportunity to tackle some of the last remaining sources of doubt, if you have any, about both the commercial and moral imperatives that Maria has laid out; even in these challenging economic times.

2. Coming to Luxury

I met Maria ...

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