
(Ray)
JOB:04-24941 Title:RP-Inside the World of Board Graphics
#175 Dtp:204 Page:202
150-203_24941.indd 202 5/5/11 3:19 PM
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Michael Paddock began his relationship to snow
strictly as a rider, skiing the slopes of New York’s
Mount Peter before switching to snowboarding in
winter 1989. As art director for Rome SDS (Snow-
board Design Syndicate), Paddock admits, “What
began as a substitute for skateboarding during
winter months evolved into something that has
driven a lot of the choices in my life.”
Growing up in Warwick, New York, an hour
outside Manhattan, Paddock took a graphic arts
class while he was a senior in high school and then
attended ...