CHAPTER 2

Why Continuous Incremental Improvement Is Not Sufficient for Organizational Success

No problem can ever be solved with the consciousness that created it. We must learn to see the world anew.

—Albert Einstein

In this chapter we discuss why continuous improvement is insufficient for long-term organizational success in today’s rapidly changing environment. We discuss frameworks which enable organizations to assess potential threats and opportunities presented by maturing technologies and the emergence of replacement technologies, products, and services.

Organizations must balance short-term performance concerns while working to understand what it will take to perform well in the long term. Scriabina1 describes this as balancing the areas ...

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