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Integrating Hadoop by Jake Dolezal, William McKnight

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1 Hadoop in Support of an Information Strategy

For decades I’ve watched the ebb and flow of data and technology keep up with each other. Technology advancements seem to breed data. Then, as more data becomes available, businesses clamor to capture that data and harness it as meaningful information for their enterprise. The hunger for information gives rise to new technologies. It’s a never-ending dance.

The advent of social media in the last decade has made available information that formerly didn’t exist digitally. The opening of this digital data floodgate has created an opportunity for unparalleled advancements in technology.

For example, affordable sensors that ensure the nonstop flow of digital data are available to supply chains. Internet ...

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