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BANNER ADS

The Web is riddled with them. Love ‘em or hate 'em, they're here to stay. While InDesign can't generate banner ads that meet commercial file size guidelines, don't let that stop you from creating banners for your own site and possibly for other non-commercial venues. Whether or not you use them in creating banner ads, the technique you'll learn in this chapter—for sequencing animations and controlling timing—can be carried forward into any animation project you do.

Introduction

Web banners, like any advertising medium, ...

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