Interdisciplinar y Behavior and Social Sciences – Lumban Gaol (Ed.)
© 2015 Taylor & Francis Group, London, ISBN 978-1-138-02735-0
Experiences of Malaysian enterprises in international strategic alliances
in Vietnam
Ahmad Bashawir Abdul Ghani
University Utara Malaysia
Emil Mahyudin
University of Padjajaran
Muhammad Subhan
University Utara Malaysia
ABSTRACT: This article presents the findings of an exploratory study into the motives and experiences of
Malaysian firms participating in international strategic alliances in Vietnam. A great deal of foreign direct
investment has been taking place in Vietnam since the early 2000s. However, there has been a dearth of research
conducted on the impact of this investment. Hence, a study of Malaysian enterprises