Swarovski, Ginza

Tokujin Yoshioka

Location: Ginza, Tokyo, Japan

Principal use: Commercial store

Client: Daniel Swarovski Corporation

Floor area: 256m2 (2,756ft2)

Design period: 2006 – March 2008

Construction period: December 2007 – March 2008

Budget: Undisclosed: the concept was adjusted to fit a generous per m2 budget.

The Swarovski business was founded in 1895 in the tiny town of Wattens in Austria after Daniel Swarovski discovered a method for precision-cutting gems. For over a century his eponymous company has been the world’s largest manufacturer of rhinestones. Although crystals account for about 70 per cent of their annual revenue, the firm also has divisions devoted to the manufacture of industrial cutting materials and optical ...

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