December 2015
Intermediate to advanced
313 pages
16h 2m
English
Content preview from International Business, 2nd Edition by Pearson
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Global Outsourcing 277
for their IT and busi ness process outsourcing needs. Indian IT companies like Infosys, Wipro, and
TCS have scored over their global counterparts like IBM and Accenture as global leaders in the
outsourcing market.
The BPO-as-commodity era is over as work at the higher end of the value chain makes options
like the KPO more exciting. The typical Indian IT rm also needs to diversify from the US mar-
ket and consider countries like Brazil, China, the African nations, the Middle East and Australia.
The presence of rms like GE and IBM in the emerging economies helped them bounce back
unscathed from the economic crisis. ...
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