19
International Operations
LEARNING OBJECTIVES
After going through this chapter, you should be able to:
Understand the increasing importance of logistics and supply-chain management as crucial tools for competitiveness
Learn about material management and physical distribution
Learn about the complexities of international logistics
Explore the importance of transportation infrastructure
Understand the importance of inventory management for the success of the business firm
Supply Chain Management at Dell
Dell was founded in 1984 and is the pioneer of the direct selling model. Dell sells its computer systems directly to end customers, bypassing distributors and retailers (resellers). Its supply chain consists of only three stages—the ...
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