Autoresponder: A web application or service (most often used with e-mail addresses) that allows you to set up a static reply message to automatically respond to any incoming message.
Blog: Short for web log, a blog is a web page with a collection of entries usually about a specific topic, managed and updated by one person or entity. Blogs are displayed in reverse chronological order and can include text as well as videos, graphics, and comments.
Call to Action: Marketing copy that encourages readers to do something, usually taking steps toward buying a product or service.
Google AdWords: A Google application for advertising based on a “pay-per-click” theory.
Google Alert: A Google application, found at http://www.google.com/alerts
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