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Interview Techniques for UX Practitioners by Chauncey Wilson

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Chapter 6

General Interviewing Issues

This chapter describes two topics that need to be considered during any type of interview planning: sampling of participants and incentives. The various types of participant sampling are described with notes on how the sampling methods could affect the validity and reliability of the data. The use of both intrinsic and extrinsic incentives is discussed.

Keywords

Incentives; extrinsic motivation; intrinsic motivation; sampling; remuneration

Outline

There are some common issues across different interview methods. To avoid redundancy in individual chapters, these common issues are covered in this chapter. These issues focus on sampling methods and the use of incentives ...

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