Interviews

Much of the work of user-centered design (UCD) practitioners involves some type of interviewing. Interviewing is used, for example, when you are performing the following tasks:

• Selecting participants for research

• Moderating usability studies

• Briefing and debriefing during usability evaluations

• Conducting focus groups

• Doing phone interviews when you can’t afford to travel to a site or bring users to your site

• Gathering information about users, tasks, and workflows in the field

• Performing site visits

• Discussing reactions to storyboards

• Developing scenarios and use cases.

While interviewing is an important skill in our field, many colleagues have little or no formal training in interviewing methods and often learn ...

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