CHAPTER 7Data Quality Services
The quality of data is a critical success factor for many data projects, whether for general business operations or business intelligence. Bad data creeps into business applications as a result of user entry, corruption during transmission, business processes, or even conflicting data standards across data sources. The Data Quality Services (DQS) feature of Microsoft SQL Server 2012 is a set of technologies you use to measure and manage data quality through a combination of computer- assisted and manual processes. When your organization has access to high-quality data, your business process can operate more effectively and managers can rely on this data for better decision-making. By centralizing data quality management, ...
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