Introduction to Business Analytics, Second Edition

Book description

This book presents key concepts related to quantitative analysis in business.

It is targeted at business students (both undergraduate and graduate) taking an introductory core course. Business analytics has grown to be a key topic in business curricula, and there is a need for stronger quantitative skills and understanding of fundamental concepts.

This second edition adds material on Tableau, a very useful software for business analytics. This supplements the tools from Excel covered in the first edition, to include Data Analysis Toolpak and SOLVER.

Product information

  • Title: Introduction to Business Analytics, Second Edition
  • Author(s): Marguerite L. Johnson, David L. Olson, Wesley S. Boyce
  • Release date: December 2020
  • Publisher(s): Business Expert Press
  • ISBN: 9781953349750