Introduction to Generative AI

4 The evolution of created content

This chapter covers

• Creating and detecting synthetic media
• Using generative AI for content creation
• Introducing the ongoing debates around the use of copyrighted content

In an image that was circulated widely on Twitter, Pope Francis is walking down a street, wearing a cross around his neck and his typical white zucchetto. More unusually, the octogenarian is sporting an eye-catching white puffer coat that bears a strong resemblance to one sold by the designer brand Balenciaga (for $3,350 retail). The pope’s “drip,” or style, was the talk of the internet. The only problem? The image wasn’t real—it was created by a construction worker in Chicago, who was tripping on shrooms while using the AI image-generation ...