© Todd Kelsey 2017
Todd KelseyIntroduction to Search Engine Optimizationhttps://doi.org/10.1007/978-1-4842-2851-7_1

1. Introduction

Todd Kelsey1 
(1)
Wheaton, Illinois, USA
 

I make liberal use of Google resources whenever I can, but sometimes it helps to curate them a bit. The quality and understandability varies; usually Google is technically accurate, but sometimes the results make more sense to an engineer, not a beginner.

I’ve come across a few videos that I recommend you watch, before you do anything else, and they present things dynamically and interestingly. It will help make these ideas concrete. Depending on how you are reading this book, you can go on YouTube and search for them there.

#1: How Search Works by Matt Cutts

If you end up pursuing ...

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