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Investing in Your Company’s Human Capital: Strategies to Avoid Spending Too Little—or Too Much by Ph.D. Jack J. Phillips

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Chapter 8. What We Know from ROI Analysis

Chapter 7 focused on the macrolevel view of the value of human capital, highlighting various studies and research efforts that examine the relationship between investing in human capital and subsequent outcomes. This chapter takes a microlevel view, showing how detailed impact studies are conducted on specific human capital projects, initiatives, and solutions. This view, which in the last decade has been presented in the form of ROI studies, provides decision makers with detailed information about the success (or lack of success) of specific initiatives. This microlevel analysis helps drive decisions to implement future human capital projects. These studies can also improve ongoing projects and help set ...

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