Developer Name: Dave Witonsky and Randall Barnhart
Development Company: Intermap
Tags: Compression; Efficient Code; Release Strategy
"We have roughly 170 products on the shelf today," says Dave Witonsky, head of smartphone development for Intermap. He's not talking about apps. He's talking about in-app purchase items: hyperdetailed maps that users can buy and download as they travel. Welcome to the dizzying world of AccuTerra: the iPhone's titanic terabyte app (see Figure 5-1).
Figure 5.1. "I want this app to help people plan their trips, view their trips, and share them. I want it to enhance that experience ...