This week you’re going to learn everything you need to know about how to shoot perfect video every time.
In 1992, I wrote a letter to Ted Turner. I didn’t know him and he didn’t know me, but I wrote to him anyway. It was a short letter, only three paragraphs, and I got right to the point.
“You make television all wrong,” I wrote. “I know a better way to do this faster and cheaper.”
Then I added, “You give me ten minutes, and I will give you the world—or whatever part of it you don’t own already.”
Three days later my phone rang.
“You want your ten minutes? You got ’em. You be in my office at 9 o’clock ...