IT Manager's Handbook, 2nd Edition

CHAPTER EIGHTEEN Web Sites

On the Internet, no one knows you’re a dog.

—PETER STEINER CARTOON, THE NEW YORKER MAGAZINE, 1993

CHAPTER TABLE OF CONTENTS

1. The Internet 469

2. Corporate Web Sites 476

3. Intranets 477

4. Creating and Managing Web Sites 478

5. E-commerce 490

6. Additional Resources 497

A company’s online presence is a critical component of most organizations. And that online presence includes not only its face to the external world — its Web site(s) for customers, potential clients, suppliers, etc. — but its face to its internal world, its intranet, for use by its employees.

18.1 The Internet

The Internet is a global network of computers — the “network of networks” — that connects companies, universities, and individuals all ...