CHAPTER 5

Nurture a Culture of Sustainability

Introduction

The challenge of sustainability is such that it cannot be achieved by any one project or even by a set of projects. Each individual in an organization makes tens of decisions each day that either move toward sustainability or move away from it. Progress of the organization is paced by these decisions, and the extent to which an organization is a force for sustainability is determined by the extent to which each of its members is engaged with sustainability, by the extent to which the organization has a culture of sustainability. The more that sustainability becomes the job of everyone in IT, the more IT will contribute to the sustainability of the company or agency and the more it will ...

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