CHAPTER 1

INTRODUCTION

 

1 Introduction

1.1 About this guide

This guide examines the role of strategy in a digitally enabled organization. It provides an overview of the capabilities needed to compete in a digital world, and suggestions for how organizations can evaluate new technology and its potential for competitive differentiation. This guide offers a perspective about innovation, which will help organizations prepare for and successfully utilize successive waves of disruptive technology. Although it does not mention specific technologies or other future disruptive factors, it equips leaders to face and navigate the disruption to benefit their organizations and stakeholders.

The publication has three parts, each with a different purpose ...

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