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Joomla! 1.5 SEO by Herbert-Jan van Dinther

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Chapter 4. How to Write Keyword-rich Articles

Writing good quality content is the best way to improve your site for the search engines, and to attract inbound links and targeted visitors to your site. In this chapter we will learn:

  • How can you improve the ranking of your web site in the search engine result pages
  • How can you write articles that will really get you the visitors you want

Importance of writing with keywords

First of all, Google and other search engines will index your articles and look for relevance of the search term used in their site in the content of your article. One of the things they will scan and index your articles for is the keywords, or search words, which are used by the searcher. The searcher is, of course, your potential ...

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