Mindset Shift 5

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BRANDING AND BUILDING PRESENCE

You are an amazing, smart, kind, savvy fempreneur! Do you shout it from the rooftops? No? You’re not alone. Another area in which female entrepreneurs often need a Mindset Shift relates to branding and building presence. It’s particularly vital when you first launch a startup, as building presence is the very thing that gets your company off the ground. In fact, it’s the entry ticket for just about every new business endeavor today. Unfortunately, a recent study revealed that women are much less inclined to self-promote than men.1 Another study found that “women find it harder to trumpet their accomplishments.” ...

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