Mindset Shift 6

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GETTING SOCIAL BY MASTERING SOCIAL MEDIA BASICS

Are you ready to get social? Oh, yeah! Since such a huge part of branding and building visibility today takes place on social media platforms, this chapter will guide you through the basics about the Mindset Shift that must occur for you to grow and maximize your social media presence and reach. This shift is very important for women entrepreneurs, because according to findings from a Finances Online study and Brandwatch, “females use social media less than men for business reasons. Generally, females use social networking sites to make connections and stay in touch with family or ...

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