CONSTANT REMINDERS

In an instant-access, always-on world of cell phones and personal digital assistants, tried-and-true communication channels and tactics such as posters and business card reminders may sound quaint. But the more channels you open, the better your chances of communicating.

Put pithy reminders wherever you can—coffee mugs, T-shirts, letterheads, computer screen savers, luggage tags, pencils, file cabinet magnets, suggestion box prizes, notepads—anywhere that will keep the message first and foremost in the minds of your employees, stakeholders, and customers. You can even embed the vision in your organization's performance and leadership development activities so that employees can associate their personal goals with the organization's ...

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