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Leading Digital: Turning Technology into Business Transformation by Andrew McAfee, Didier Bonnet, George Westerman

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NOTES

INTRODUCTION

1. Quentin Hardy, “Just The Facts. Yes, All of Them,” New York Times, March 24, 2012, www.nytimes.com/2012/03/25/business/factuals-gil-elbaz-wants-to-gather-the-data-universe.html?pagewanted=all&_r=0.

2. Marc Andreessen, “Why Software Is Eating the World,” Wall Street Journal, August 20, 2011, http://online.wsj.com/news/articles/SB10001424053111903480904576512250915629460.

CHAPTER 1

1. “Nike’s Just Getting Going: CEO Parker,” Bloomberg, October 9, 2013, www.bloomberg.com/video/nike-s-just-getting-going-ceo-parker-OdYc8j3aRr2fiNMbiNvpfg.html.

2. Vignette built from public sources and from Maël Tannou and George Westerman, “Nike: From Separate Level Initiatives to Firm Level Transformation,” white paper, Capgemini Consulting, ...

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