4 Navigating a new route

‘Clients come first. Relationships are tougher, pricing is hard, issues are more intense, companies are struggling, so I spend a lot of time with clients. You’ve got to leverage yourself deeper into the organisation, use the skills of all your people, and use the processes you built in good times to cover the tough times.’

Sam DiPiazza, PwC

Crisis and opportunity

‘It is vital to see this challenge as an opportunity, to boldly face up to it, and to continue to provide value to customers’, says Kazuyasu Kato of Kirin Holdings. Tom Glocer phrases it differently though his sentiments are much the same: ‘Terrible markets are a great time to extend the amount of open water you have on the competition.’

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