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Lean Media by Ian Lamont

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Chapter 10

The Lean Media project planner

By now you’ve read about Lean Media concepts, and have learned how creative teams have leveraged them to reduce risk and create great media. It’s time to put these ideas to work for your own creations, using the Lean Media project planner. The project planner is a one-page template that creators can use to plan the iterative development of new works, from idea to launch.

For readers who have worked in tech startups, the project planner may seem similar to the “business model canvas” template used by mainstream businesses, which was later adopted for the Lean Startup framework. However, unlike these business-oriented ...

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