What Is Leadership?
Ken: Colleen, it’s a real honor to talk with someone who leads with love. Would you mind if I called you “The Love Manager”?
Colleen: Actually, Ken, I would mind, even if you spelled it LUV.
K: LUV?
C: LUV is our symbol on the New York Stock Exchange. We first started flying out of Love Field in Dallas, and our first advertising slogan in 1971 was “Southwest Airlines, the Someone Else Up There Who LUVs You.” We also had a heart on our first signature line and letterhead. And today, forty years later, we still have hearts on our aircraft. So, frankly, if you have a need to put a label on what I do, I would prefer that you call me a LUVing Leader.
K: What do you have against the word manager?
C: Nothing, really. But as someone ...
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