Book description
World-renowned presentation coach Jerry Weissman has spent 20 years helping top executives succeed in the most important business presentations of their lives. Here’s what he’s learned: the best way to get his message across is to show his techniques in action. In Presentation in Action, Weissman does just that: he teaches how to make spectacularly successful presentations by showing exactly how great presenters have done it. Weissman dives into his library of outstanding presentations, sharing examples from current events, politics, science, art, music, literature, cinema, media, sports, and even the military. His compelling examples don’t just demonstrate what’s universal about effective human communication: they also reveal powerful ways to solve the specific challenges presenters encounter most often. This book’s five sections focus on each element of the outstanding contemporary presentation: Content: Mastering the art of telling your story; Graphics: Designing PowerPoint slides that work brilliantly; Delivery skills: How to make actions speak louder than words; Q+A: How to handle tough questions; Integration: How to put it all together.
Now, in Winning Strategies for Power Presentations, Weissman identifies the elements of a great presentation, distilling 75 best practices from the world's best persuaders into bite-sized chapters designed to be easy-to-read -- and equally easy to apply. Following on the heels of Weissman's best-selling Presentations in Action, this book presents powerful new insights into the four key areas of delivering winning presentations: contents, graphics, delivery, and Q-and-A sessions. Throughout, Weissman's compelling case studies range from Jon Stewart to venture capitalist John Doerr, Stephen King to Mark Twain, Franklin Delano Roosevelt to Netflix CEO Reed Hastings. Weissman also includes brand-new advice on a wide spectrum of "special presentation" issues, ranging from developing a richer public speaking voice to delivering scripted speeches, interviewing like a TV anchorperson to demonstrating products more successfully.
Table of contents
- About This eBook
- Title Page
- Copyright Page
- Contents
-
How to Argue: Powerfully, Persuasively, Positively
- Copyright Page
- Introduction
-
Part 1: The ten golden rules of argument
- Chapter 1. Golden Rule 1: Be prepared
- Chapter 2. Golden Rule 2: When to argue, when to walk away
- Chapter 3. Golden Rule 3: What you say and how you say it
- Chapter 4. Golden Rule 4: Listen and listen again
- Chapter 5. Golden Rule 5: Excel at responding to arguments
- Chapter 6. Golden Rule 6: Watch out for crafty tricks
- Chapter 7. Golden Rule 7: Develop the skills for arguing in public
- Chapter 8. Golden Rule 8: Be able to argue in writing
- Chapter 9. Golden Rule 9: Be great at resolving deadlock
- Chapter 10. Golden Rule 10: Maintain relationships
-
Part 2: Situations where arguments commonly arise
- Chapter 11. How to argue with those you love
- Chapter 12. How to argue with your children
- Chapter 13. Arguments at work
- Chapter 14. How to complain
- Chapter 15. How to get what you want from an expert
- Chapter 16. Arguing when you know you’re in the wrong
- Chapter 17. Arguing again and again
- Chapter 18. Doormats
- Chapter 19. How to be a good winner
- Chapter 20. To recap
- Index
-
The Truth About Negotiations
- Copyright Page
- Praise for The Truth About Negotiations
- Introduction
- Part 1: Negotiation: A 30,000-foot view
- Part 2: The bottom line on bottom lines
-
Part 3: Black belt negotiation skills
- Truth 14. Set optimistic but realistic aspirations
- Truth 15. The power of making the first offer
- Truth 16. What if the other party makes the first offer?
- Truth 17. Plan your concessions
- Truth 18. Be aware of the “even-split” ploy
- Truth 19. Reveal your interests
- Truth 20. Negotiate issues simultaneously, not sequentially
- Truth 21. Logrolling (I scratch your back, you scratch mine)
- Truth 22. Make multiple offers of equivalent value simultaneously
- Truth 23. Postsettlement settlements
- Truth 24. Contingent agreements
- Part 4: Psychology
- Part 5: People problems (and solutions)
-
Part 6: I-negotiations and E-negotiations
- Truth 38. Negotiating on the phone
- Truth 39. Negotiating via email and the Internet
- Truth 40. When negotiations shift from relational to highly transactional
- Truth 41. Negotiating across generations
- Truth 42. Negotiating with different organizational cultures
- Truth 43. Negotiating with different demographic cultures
- Part 7: Negotiation Yoga
- References
- Acknowledgments
- About the Author
- FT Press
Product information
- Title: Learn the Art of Logic and Persuasion (Collection)
- Author(s):
- Release date: August 2013
- Publisher(s): Pearson
- ISBN: 9780133739923
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