About the Author


Reuben Tozman is the founder and chief learning officer of edCetra Training Inc. In 1998 Reuben obtained his master’s degree in educational technology from Concordia University in Montreal, Quebec and has worked in the field of technology-based training since. First as an instructional designer, Reuben advanced his career by managing production teams and product development, and finally began his own company in 2002. Reuben has been an active member of standards committees such as DITA for Learning, a speaker at industry events, and has been an active contributor to industry publications. Reuben’s passion is to constantly test new theories for applying latest technologies to learning interventions and to drive instructional ...

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