CHAPTER 6

Applying Coherence

If you were asked, “What is your favorite movie?” how would you respond? When you think about your favorite movie, you probably can describe all the intricate details related to the plot, name specific characters, and even vividly imagine how they looked and sounded. Why are we so good at recalling details about our favorite movie, but we can’t remember what we learned the other day in a workshop?

Minus the memorable visual scenes and melodic music, your favorite movie was easy to remember because it told a good story. Stories have the power to move you, captivate you, even inspire you. A good story constructs information in a meaningful and engaging way, whereas a bad story presents information in a disjointed and ...

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