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Lessons from the Top: How successful leaders tell stories to get ahead - and stay there by Gavin Esler

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5 The Origin of Specious

Here is a group of professionally told leadership stories which reflect the increased appetite for ‘Who am I?’ tales by leaders. They come from some of the most famous people in the world over the past twenty years. All are American. All became, or aspired to become, or have been tipped to become, the president of the United States. Each leader is striving to sound ‘human’ and ‘authentic’, as the introductory act of a leadership story aimed at American voters. In each case the leader is searching for the Ohrwurm, the ‘earwig’ that will stick in your mind and make you think well of them. Each leader tells an ‘origin’ story – like Moses being found in his basket in the bulrushes – rooted, we are encouraged to believe, in ...

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