Mono

Black-and-white imagery is pervasive in all forms of photography, but combining fashion with monochrome seems somehow counterintuitive and perhaps even perverse when you consider the amount of time and effort that designers spend carefully choosing the color palette for their latest creations. Yet despite this, fashion stories and adverts that are strictly monochrome continue to be produced and published, and you don’t need to look any further than the images in this chapter to see why this is.

Sure, monochrome may not be able to record color, but it more than makes up for this in other areas. Without the distraction of color, the shape, texture, and form of a designer’s vision can come to the fore, while from a narrative perspective, black ...

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